It’s our 6th Birthday! So, we are celebrating with #SixoftheBest, our six best shares for you this week. Today’s is our #SixOfTheBest Things Event Organisers Will Need From Venues Post Lockdown.
As we emerge from lockdown restriction, still submerged in future uncertainty, we will be looking to venues and event organisers to support each other to help to secure business events, here’s how:
- Commitment – venues were mostly brilliant in dealing with the COVID pandemic, postponing events where possible and refunding where not, despite their own financial challenges. We hope to see this same attitude written into contracts as the ‘new norm’ requires venues to offer event organisers reassurance that should local or national lockdowns occur events can be postponed, amended or balanced held for future events without cancellation fees and penalties.
- Confidence – Clear health and safety, Covid safe procedures in place and adhered to by staff and guests to give market confidence.
- Travel- A minimum requirement for most business events is accessibility for delegates by public transport but with concerns over Covid, more delegates may choose to drive, and parking solutions will be equally important to the booker for their delegate ease.
- Flexibility over timings and pricing, as the ‘new norm’ has seen us become more fluid in our working habits to accommodate home teaching, our families and partners working habits, venues will need increased flexibility over event start and finish times to accommodate staggered start/finish times/days or perhaps delegate cohorts throughout an event, the traditional delegate day package and rate may no longer be relevant.
- Accessibility – Ability to host hybrid events, part live part virtual for maximum delegate accessibility.
- Venue Choice – Bookers may be open to new venues styles and options as they prefer exclusive use or smaller/boutique venues to avoid other groups/guests.
- Catering – Catering choices are usually very flexible and now venues may be dictating the catering methods as opposed to the event organiser to conform to Covid secure procedures. Where possible, choice is always nice, so venues need to be creative with options.
- Entertainment – As we commence the Autumn season and Christmas looms, a preference for staged entertainment may be preferable to the traditional disco/dance, where guests can remain seated.
What are your thoughts of the future of events?
What will your preferences be?
Worried about booking your next event, get in touch to discuss your event. Contact us.
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